Staff Directory


Nur Kamariah Binti Abdul Wahid

Academic Qualification

  • Doctor of Philosophy in Business - Doctor of Philosophy, Universiti Malaya (UM)
  • MASTER OF BUSINESS ADMINISTRATION - Masters Degree, Universiti Utara Malaysia (UUM)

Nur Kamariah Binti Abdul Wahid (Dr.)

Assistant Professor
IIUM Gombak Campus

KULLIYYAH OF ECONOMICS AND MANAGEMENT SCIENCES


nkamariahwahid@iium.edu.my
4755


Expert Profile


Nur Kamariah Binti Abdul Wahid obtained her first degree in Bach. Business Administration (BBA) from IIUM in 1997, MBA from Universiti Utara Malaysia (UUM) in 2009, and PhD degree from University of Malaya (UM) recently with research topic on Spiritual Leadership, Workplace Spirituality and Knowledge Sharing Behavior in Telecommunication Industry in Malaysia.
She has been accumulating her working experience in IT industry and Telecommunication industry since her graduation (1997) with the highest position as Product Specialist with one the leading telecommunication player in Malaysia. Her exposure in telecommunication industry was very much in Project Management and Product Development. Her success story in her career were to be chosen to lead few projects worth millions Ringgit and successfully launched ranges of "machine to machine' solutions as well as other solutions to support telecommunication value added services (VAS). She also had been exposed to join as part of annual business planning group at strategic level at divisional level as well as to be the liaison in translating advanced technology learned from internal conferences into product roadmaps at the organization level.
Upon completion of her PhD she joined IIUM as lecturer with Department of Business & Administration, KENMS. Her teaching responsibilities are:
International Business
Business Ethics
Principles and Practices of Management
Marketing Principles
Product Management
Organization Policy & Strategy


Area of Specialisation


  • Economics, Business And Management ~ Economics, Business And Management ~ Operations Management ~ Project Management
  • Economics, Business And Management ~ Economics, Business And Management ~ Human Resource Development (HRD) ~ Learning Organisation - KNOWLEDGE SHARING CULTURE - INTANGIBLE RESOURCES
  • Economics, Business And Management ~ Economics, Business And Management ~ Finance ~ Other Finance n.e.c. - Leadership
  • Economics, Business And Management ~ Economics, Business And Management ~ Marketing ~ Marketing Plan - MARKET RESEARCH AND DEVELOPMENT


Teaching Responsibilities


ADVANCED BUSINESS STRATEGIES & CRISIS MGT 2019/2020
ADVANCED CORPORATE STRATEGY 2020/2021 2019/2020
BUSINESS ETHICS 2023/2024 2021/2022 2018/2019 2017/2018 2016/2017
COMPARATIVE BUSINESS ETHICS 2018/2019
INTERNATIONAL BUSINESS 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020 2018/2019 2016/2017
KNOWLEDGE MANAGEMENT 2019/2020
MANAGEMENT POLICIES 2021/2022
MANAGEMENT POLICY AND CORP STRATEGY 2016/2017
MANAGING CORPORATE RESOURCES 2021/2022 2018/2019 2017/2018 2016/2017
MARKETING MANAGEMENT 2019/2020
MARKETING PRINCIPLES 2023/2024 2022/2023 2021/2022 2019/2020 2017/2018 2016/2017
MARKETING RESEARCH 2022/2023 2021/2022 2020/2021
ORG BEHAVIOUR AND THEORY 2017/2018
ORG POLICY AND STRATEGIES 2020/2021 2016/2017
ORGANIZATIONAL CHANGE AND DEVELOPMENT 2023/2024 2022/2023 2021/2022 2020/2021 2018/2019 2017/2018
PRINCIPLES AND PRACTICE OF MANAGEMENT 2023/2024 2022/2023 2020/2021 2019/2020 2018/2019 2017/2018 2016/2017
PRODUCT INNOVATION MANAGEMENT 2023/2024 2022/2023
PRODUCT MANAGEMENT 2022/2023 2021/2022 2020/2021 2019/2020 2018/2019 2017/2018 2016/2017
SUSTAINABILITY: SOCIETY AND BUSINESS 2022/2023 2021/2022


Supervision


Factors Influencing Financial Inclusion Moderated By Digital Banking : A Study Of Msmes In Malaysia.
Ph.D In Progress Supervisor Supervisory Committee
The Effect Of Electronic Customer Relationship Management (E-Crm) On Customer Loyalty In Malaysian Private Institute Of Higher Learning.
Ph.D In Progress Supervisor Supervisory Committee
Study On Factors Influencing Purchase Intention Of Halal Cosmetics Products Among Iium Students.
Master Completed 2023 Main Supervisor
Exploring Value Propositions Marketing Strategy From The Perspective Of Ulul Albab: A Case Study On # My Quran Time.
Master Completed 2022 Co-supervisor
The Influence Of Service Quality On Customer Satisfaction Towards International Students Of Islamic Universities In Malaysia.
Master Completed 2021 Main Supervisor
Factors Affecting Consumer Purchase Intention Of Halal Ready-To-Eat Food Products In Klang Valley, Malaysia.
Master Completed 2019 Main Supervisor
The Evolution Of Customer Engagement Exploring The Impact Of Digital Media Marketing.
Master In Progress Main Supervisor


Research Projects


Completed
2019 - 2020 Case Study on ST Microelectronics Sdn. Bhd.
2016 - 2020 Exploring the Effect of Transposition of Spiritual Leadership into Islamic Leadership Model on Knowledge Sharing Behaviour
On-Going
2019 - Present A New Framework to Enhance Future Generation Cognitive Intelligence by Incorporating Ulul Albab


Publications


Article

2023 The limited-edition or what they call "Scarcity Marketing": propaganda or a promotional strategy through "FOMO" thinking. IIUM Journal of Case Studies in Management, 14 (2) pp. 49-52
2022 Operationalizing ulul albab on a spiritual leader: a case of TV AlHijrah Malaysia. Asian Journal of Islamic Management, 4 (2) pp. 87-95
2019 A study on the influence of spiritual leadership on knowledge sharing behavior within telecommunication industry in Malaysia. Humanities & Social Sciences Reviews, 7 (1) pp. 87-98
Book

2021 Economics and management sciences: reflections on humanizing education. Kulliyyah of Economics and Management Sciences IIUM, ISBN: 978-967-26219-1-1
2021 Humanizing education reflection on concepts, attributes, roles and sustainability with selected attributes of true believers in the qur’an and sunnah. Meso Publishing, ISBN: 978-967-19814-6-7
2021 Humanizing education reflection on incentives, personality, expectations, organizing and journey with selected attributes of true believers in the qur’an and sunnah. Meso Publishing, ISBN: 978-967-19814-5-0
2021 Reflections on humanizing education for Economics and Management Sciences. Kulliyyah of Economics and Management Sciences IIUM, ISBN: 978-967-2621-92-8
Book Section

2021 Humanizing education through Consumerism Advocacy and Vegetable Garden Project. In: Meso Publishing, ISBN: 978-967-19814-5-0, pp. 68-74
2021 Humanizing education with tazkiyah al-nafs – the roots of humanized education. In: Kuliyyah of Economics and Management Sciences, International Islamic University Malaysia, ISBN: 978-967-26219-1-1, pp. 10-15
2021 Humanizing education: reflecting the Sejahtera Academic Framework based on the psychosocial needs of students. In: Kulliyyah of Economics and Management Sciences International Islamic University Malaysia, ISBN: 978-967-26219-1-1, pp. 52-58
2021 Humanizing education: reflecting the Sejahtera Academic Framework based on the psychosocial needs of students. In: Kulliyyah of Economics and Management Sciences International Islamic University Malaysia, ISBN: 978-967-26219-1-1, pp. 52-58
2021 Reflection of Sabr in Teaching Principles and Practice of Management. In: Meso Publishing, ISBN: 978-967-19814-6-7, pp. 37-44
2021 Reflection on Edu-Action of the Prophetic Attributes with Ta’awun Approach. In: Meso Publishing, ISBN: 978-967-19814-5-0, pp. 27-32
2021 Reflection on Edu-Action of the Prophetic Attributes with Ta’awun Approach. In: Meso Publishing, ISBN: 978-967-19814-5-0, pp. 27-32
2021 Self reflection on talk: sustaining Islamic personality in today‘s troubling world by Prof. Akmal Khuzairy Abdul Rahman. In: Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia, ISBN: 978-967-26219-1-1, pp. 101-105